Is Selling Life Insurance Pyramid Scheme | An Expert Guide

Is Selling Life Insurance Pyramid Scheme? This is a question that a lot of entrepreneurs nowadays ask. Thus, we have made this post to aid you. A life insurance plan is a legal agreement between the insurance company and the insured.

In this instance, the insurance company will either give financial assistance in a medical emergency or pay a lump payment known as a death benefit to the insurance policyholder’s beneficiaries following their death.

Everyone needs health insurance, but today, people are increasingly worried about pyramid scams, Ponzi schemes, and the sale of life insurance, which they believe is a pyramid scheme.

What is Life Insurance?

Is Selling Life Insurance Pyramid Scheme

Many firms provide various financial health benefits in exchange for monthly compensation. You may utilize the money for various medical crises, or the beneficiaries can spend it for anything they like. Every life insurance policy is unique, as are the rules governing insurance plans in each state. The majority of insurance contracts, on the other hand, specify the following:

  • The Insurer: An insurance company that offers life insurance.
  • Policyholder: The individual who purchases the insurance policy.
  • The Insured: The individual whose life gets covered by an insurance policy.
  • Death Benefit: The amount of money paid by the insurance company if the insured dies.
  • Beneficiaries: Individuals who will be entitled to a death benefit.
  • Policy Length: The insurance company’s contract duration with the insured.
  • The Premium: The amount that the policyholder must pay each month.

The Cash Value of a Permanent Life Insurance Policy: Permanent life insurance plans have a cash value.

Is Selling a Life Insurance Pyramid Scheme?

The business model determines whether life insurance is a pyramid scheme or not. The primary aim of life insurance is to have enough money to pay expenditures in an emergency.

A pyramid scheme, in contrast, is when one person employs two others to sell things under him, and the two people recruit another two people to market the same products. In most cases, an agent in the life insurance industry does not employ other individuals to work for him or to sell insurance products.

What are the Signs that an Insurer is a Pyramid Scheme?

What are the Signs that an Insurer is a Pyramid Scheme

Typically, insurance businesses do not engage in pyramid schemes. Still, lately, many customers have expressed concern that certain companies are contacting them with insurance products that seem to be pyramid schemes. So, what telltale signals an insurance company is promoting a pyramid scheme? Let’s have a look at them!

Recruitment takes priority overproduction

One of the critical indications of MLM-type organizations is that recruitment takes precedence over output. Typically, pyramid systems place a greater emphasis on recruiting than on productivity.

The insurance company will pay you after they have collected money from other customers. They seek to form a network of individuals to raise additional funds. This business may urge you to recruit new employees or sell insurance to others.

Excessive display of consumption

This is also a telltale indicator that the insurance agent promotes health insurance pyramid schemes. The agent, for example, may circulate his Rolex around the room, attracting everyone’s attention.

It’s as though they’re promoting how rapidly they make money and live a lavish lifestyle. They may sometimes hand out cash to attract individuals to acquire insurance coverage and join the team. So, if you notice an insurance agent flaunting their money, stay away from them.

Push-ups, jumping jacks, and yelling

When you go to a health insurance firm and observe a lot of jumping jacks, push-ups, screaming, hooting, hollering, dancing, etc., it’s probably an MLM company.

Typically, MLM companies seek to energize rather than encourage intellectual reflection physically. Inspirational speeches and skill enhancement lectures are not the same things.

The climbing ladder

MLM firms have different business techniques than traditional health insurance companies, as you can see. MLM groups, for example, have an “arbitrary” ladder structure and a pecking order, and everybody knows where they fit within it.

Establishing an inner circle

In most MLM organizations, each team has an inner circle, and the members of the cycles speak similarly.

This is another typical clue that you’re dealing with a pyramid scam rather than legitimate health insurance coverage. Each group has its language, which members identify themselves as “in-group” members.

A charismatic and flamboyant front man

There is a delicate line between a competent businessman and a cult emblem in any corporation. The team leader is very crucial in an MLM firm. The company’s members see the leader as the firm’s heart and soul, and they regard them as “untouchable.”

What Sets Insurance Companies Apart from Pyramid Schemes?

Between insurance plans and pyramid scams, there are considerable distinctions. If you stop paying your premiums, the coverage provider will cease paying your claims. Furthermore, if you make no claims, the insurance company will not pay you any money.

You’re paying for “in case of emergency” conditions in this instance. On the other hand, in a pyramid scheme, you’re investing your money only for the sake of profit.

As long as the gains are constant, you will continue to invest. If fresh investors cease arriving, this sort of enterprise will finally perish. However, if new insured’s ceased coming, insurance firms would still collect payments from their present insured’s.

Benefits of a Life Insurance Career

Benefits of a Life Insurance Career

Operating a traditional life insurance company rather than a pyramid scheme has several advantages. This includes the following:

Job opportunities

Compared to other financial vocations, a life insurance agent’s job is relatively straightforward. This sort of work also has a lower educational requirement. To get a career in this sector, you need a high school graduation.

Furthermore, as the need for health insurance grows, there are more opportunities to offer life insurance. Typically, insurance businesses will hire anybody interested in working in this field.

Possibility of a high pay

Life insurance firms pay the highest commissions in the insurance sector. The commission, however, is determined by the sort of insurance being offered. A car insurance agent, for example, gets compensated as a percentage of the plan sold.

However, in the case of life insurance, the agent gets paid a portion of the policy. This is in addition to a commission when the policy gets renewed.

According to the US Bureau of Labor Statistics, life insurance sales representatives make a wide variety of wages. The least 10% of the population earns an estimated $28,000 per year, while the top 10% (90 percent) make $125,000.

Commissions on renewals

The most incredible thing about selling life insurance products is that your compensation does not get restricted to the first year. As long as the insurance is current and renewed every year, you will continue to get paid. So, it’s similar to receiving a royalty payment. As long as the policyholder settles their monthly premium, you may continue to earn 5% to 10%.

Frequently Asked Questions

Is selling a life insurance pyramid scheme?

The business model determines if life insurance is a pyramid scheme or not. The primary purpose of life policies is to have enough money to pay expenditures in an emergency.

A pyramid scheme, in contrast, is when one person employs two others to sell things under him, and the two people recruit another two people to market the same products.

How difficult is it to make a living selling life insurance?

Selling life insurance is a difficult job. Making a livelihood is challenging, and maintaining a prosperous, long-term profession is more complicated. If you can begin your career with a reputable life insurance firm, though, you will be able to advance more swiftly.

What challenges do you have while selling life insurance?

The following are some of the challenges that come with selling life insurance:

Pay depending on commissions

Most insurance firms categorize their agents as independent contractors, which is one of the downsides of being a life insurance agent. As a result, no basic salary or benefits will get paid.

So, if an insurance salesperson cannot record sales, they will not earn a living. As a result, if you want to make a respectable income as a life insurance agent, you’ll require a lot of hours.

Obtaining customers

This is a crucial aspect of health insurance since it requires you to locate eligible life insurance possibilities. Nowadays, it is pretty tough to identify new opportunities due to intense rivalry since there are several health insurance firms to choose from, all of which offer highly profitable coverage. So, if you don’t identify new prospects, you won’t make recent sales, which will impact your monthly revenue.

The selling procedure

Finding a suitable life insurance client does not imply that the sale will be straightforward. Life insurance is a product that is very difficult to market. You must generate a sense of urgency in the prospect to purchase the insurance coverage straight away. Because life insurance does not deliver immediate fulfillment, establishing speed might be challenging.


In conclusion, insurance comes with myriad benefits. And if you need more help on Life Insurance Pyramid Scheme, the tips above will aid you greatly.


Adam Grabois is an expert in all aspects of Insurance and Property with 20 years of experience. He is a licensed broker of all lines including property, casualty, life, and health. As a licensed adjuster, he is well-versed in all aspects of insurance, and he owns All Needs Insurance agency in Florida.

He attended Tufts University where he earned his undergraduate degree, followed by a Master's degree from Columbia University.

Adam shares his breadth of experience by helping many businesses and individuals manage risk and protect themselves financially. He now shares this with the audience of the "Pro Insurance Info" website.

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